Dolphin Publications, publisher of Techzine, collects and processes personal data to offer our readers (visitors) the best possible experience on the website, and to offer additional services, for which certain information is necessary. Through this privacy statement we inform our readers about this as transparent as possible. We also try to explain, by means of examples, how we work and what we have done to minimize the collection of personal data in some cases.
Glossary:
Personal data: these are data that are directly or indirectly related to you. For our ContentReveal platform it will be your name, email, phone number, position, company, company size, industry and IP address, while other systems usually involve hashes that cannot be traced back to you personally, but can be traced back to your browser session.
Processing: As soon as something happens to personal data, whether it’s collection, storage, use or even deletion, it’s a matter of processing personal data.
Relations: these are all organizations that purchase paid and unpaid services from us, have purchased them or are about to purchase them. They may also be organizations that have contacted us via e-mail, telephone or other contact platform and have shared data with us.
Suppliers: these are all organizations that provide us with a service that we consider necessary to provide a good website and experience.
Who are we?
Dolphin Publications is mainly the publisher of Techzine. Techzine is currently published in the Netherlands via Techzine.nl and in Europe via Techzine.eu. In Belgium Techzine.be is published through a franchise construction with ForLink BVBA. Forlink does use the infrastructure and service structure of Dolphin Publications for the publication of Techzine.be, so this privacy statement also applies there.
Besides Techzine, Dolphin Publications also publishes a number of websites to support the Techzine titles. There is a vacancy platform, Techcareer.eu, and an event calendar called Techcalendar.eu. These websites offer additional (commercial) services, which also process data.
Whose personal data do we process?
When you subscribe to one of our newsletters, personal feed or make use of one of our services, for example; Techcalendar or Techcareer, we will have to process personal data in order to be able to provide this as well. Personal data is also processed when you participate in a campaign, visit an event or contact us. Finally, we sometimes carry out large lead generation campaigns in which we also use partners who generate leads for us, in which case we ultimately also process the data.
What data do we process?
- Which personal data we process depends on the service or service that is used. For example, subscribing to a newsletter requires only an e-mail address. Nowadays, we do this via a self-designed platform called ContentReveal, which is also linked to the personal feed and lead generation by means of whitepapers. More services may be added in the future. For these additional services, we will need more information.
- To download a white paper, we require more personal information. We will then process the e-mail address, name, company name, company size, sector, position and telephone number. This information is shared with the company that provided the whitepaper to Techzine. In order to keep this process as transparent as possible, we have you give us permission to share your data with the company that offers the whitepaper for each whitepaper. We will never share your data unsolicited or unexpectedly. We will treat this consent as a one-off consent. In this way, as a reader, you maintain maximum control over your personal data, but you can still use informative whitepapers.
- In order to use the personal feed, we also need more personal data. In addition to your e-mail address, we will build a reader profile of you. This might sound intrusive, but in practice it is nothing more than keeping track of what articles you have read on Techzine and when you last visited the website. Based on this data, an algorithm determines what your personal feed will look like. The purpose of the algorithm is to show more articles that are relevant to you in your personal feed. If you feel that the algorithm is no longer correct, you can also control your personal preferences yourself. Mind that the algorithm is never 100% conclusive. We believe that you can offer more similar articles on the basis of reader behaviour, but that you should never completely exclude content.
- If we provide a (commercial) cooperation or service to another organization, of course, we will also have to collect personal data. Of the organization, but also of the contact persons. This information is necessary to bring a cooperation to a successful conclusion, but also to be able to provide a commercial service. In addition, we are obliged to share this information to a certain extent with other organizations, such as the Tax and Customs Administration. Or with our bookkeeper and accounting package to be able to send an invoice, for example.
Why do we process personal data?
We process personal data for a variety of reasons. As mentioned earlier, we do this to provide a better experience for our visitors and readers. This includes, for example, offering a newsletter, but also the possibility of downloading white papers. Or showing vacancies to which you can apply. Here, too, we have to process data, otherwise your application will not get through. We also process data for marketing activities. Mapping out a reader profile and presenting general statistics about it helps Techzine to provide better commercial services as well. Finally, we process data for the tax authorities, because we are obliged to do so.
How long do we keep data?
We keep data for as long as is strictly necessary. If there is a commercial cooperation, we are obliged by Dutch law to keep our records for 7 years. When it comes purely to data from readers who, for example, have subscribed to our platform, this depends on how long the reader remains a subscriber. The reader can have all his data deleted at any time via our platform. We have developed a self-service portal for this purpose. If the reader instructs us to do so, all data will be deleted within 48 hours.
Every e-mail we send on Techzine contains a link to this self-service portal. Readers can therefore easily and at any time have their data deleted from our platform.
Careful handling of data
In today’s world of innovative technology and transformation, many companies are quickly working with dozens of services that are linked together to provide the best possible experience. This is a trend that can be dangerous if privacy is not properly considered. We are aware of this and have mapped it out at an early stage to ensure that we know exactly which data is where and which data by suppliers is transparent and which are not.
We have chosen to limit this as much as possible. At the moment we only have one supplier for our subscriber data, for example. This is the party that takes care of sending us the mailings. This is something we like to outsource, because other parties are simply much better at it. Data that we process when sending is our property and cannot be used by our supplier.
The data we process ourselves is stored in the Google Cloud on European servers. The fact that we use Google Cloud does not mean that Google has access to this data. All our servers are encrypted by default and even Google can’t just access them. Google has set up its cloud protocol for customers in such a way that their staff can’t access it just like that. Please refer to Google’s privacy policy regarding the Google Cloud.
When do third parties receive personal data?
In the interests of transparency, it is worth considering when we provide personal data to third parties. The most obvious one in this case is the tax authorities. If we conclude an agreement with a company for which payment is made, that information will be shared with the tax authorities. This includes our bookkeeper, who supports us in our accounting.
In addition, we share personal data of our readers with third parties if explicit permission has been given. We have chosen to do this as transparently and restrictively as possible. This means that you have to give permission each time. If you want to download a white paper, you have to tick manually that you give permission to share your data with the provider. If you want to download a new whitepaper the next time (from the same provider), you have to give permission again. So your permission is specific for that one time, your permission is not valid indefinitely.
If in the future we develop other products that require the sharing of personal data, we will always take the same approach. You will always have to give your permission over and over again. This way, we can give you, as a reader, the most control.
Finally, we will hand over personal data to investigation authorities within the European Union, according to the letter of the law. By this we mean that if we do not have to share, we will not do so just like that, our preference is always for a request or order from a Dutch court.
External trackers on our websites
At Techzine we also use external trackers who work independently and also have to comply with European legislation. However, we try to limit this as much as possible and where possible we set limits.
A good example of this is Google Analytics. This has become the industry standard for measuring how many visitors you have on your website. However, in some cases we have limited this service. We also use a private Google Adserver (DoubleClick for Publishers), this is an adserver that only serves the banners on Dolphin Publications’ websites. It can be linked to all kinds of external adservers, but we don’t do that. Banners of customers with trackers are no longer accepted, we only serve standard images.
It is good to be aware of which trackers are running on a website and which cookies are being placed. This is why an overview of all cookies is given below.
Overview of all cookies
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What are your rights to your personal data?
Although we may process your personal data, it is still your data. You can therefore request them from us. We can make them transparent. You can also have your details adjusted so that they are up to date and correct. Finally, you can also have them removed. At Techzine we have opted for a self-service portal where you can manage your data yourself and remove it if necessary. Click here to open it.
I have a question
If you have any questions about our privacy agreement, please mail to info@techzine.eu.
Changes to the privacy statement
Dolphin Publications has the right to change the privacy statement at any time. The table with cookies, for example, is already dynamic by default, if there are new cookies they will be added automatically. Furthermore, we will update this document when new data is processed, or processed in another way.