Tag: EMARSYS

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SAP to acquire Emarsys to enhance its customer experience operation

SAP to acquire Emarsys to enhance its customer experience operation

Emarsys’ platform, which helps companies give their customers personalized interactions across e-mail, SMS, the web, mobile and social media, will be acquired by SAP. The software giant said they want to buy Emarsys, a cloud-marketing platform and customer engagement technology company. Emarsy... Read more

date4 years ago