Tag: Privacy Sandbox

Here you will find all the articles with the tag: Privacy Sandbox.

Chrome browser without tracking cookies won’t appear until 2025

Chrome browser without tracking cookies won’t appear until 2025

The cookie-free Chrome browser will not surface this year, Google reports. Phasing out so-called third-party tracking cookies is now not going to happen until next year. The reason for the delay in phasing out third-party cookies in the Chrome browser is that Google is still in discussions with ... Read more

date1 month ago
What is the Google Chrome Privacy Sandbox?

What is the Google Chrome Privacy Sandbox?

Google is opening up the Privacy Sandbox in Chrome to developers. It is an alternative to third-party cookies and is used by advertisers to show personalized advertising. What will change from the cookie principle we know? Privacy Sandbox has been made generally available by Google. Unlike the ... Read more

date9 months ago
Google will ship Privacy Sandbox tools in July

Google will ship Privacy Sandbox tools in July

This week Google announced that some of its Privacy Sandbox tools will see general availability in Chrome 115 starting on July 18, 2023.The APIs for their solution to third party cookies will start to ship in July, Google says. Ever since the EU adopted its General Data Protection Regulation (GD... Read more

date1 year ago
Google announces third-party cookies will stick around

Google announces third-party cookies will stick around

Google delayed the end of third-party cookies in Chrome yet again. The tech giant said on Wednesday that the browser will support third-party cookies until the second half of 2024. Google initially pledged to discontinue third-party cookie functionality in Chrome browser by 2023. The pledge came... Read more

date2 years ago
Google launches Privacy Sandbox on Android

Google launches Privacy Sandbox on Android

The move represents a multiyear initiative to improve Android privacy Google this week announced that it’s launching a multiyear initiative to improve privacy for users of its Android operating system.  The initiative primarily targets mobile advertising. More than 90% of the apps on Goog... Read more

date2 years ago

CMA gets Google to make commitments in Privacy Sandbox saga

Google's Privacy Sandbox debacle took a turn on Friday when the UK’s Competitions and Markets Authority (CMA) said it got the tech giant to agree to commit to improvements over the tech (a direct competitor of cookies). The CMA’s claim came after Thursday’s call by the UK’s data watchdog... Read more

date2 years ago