Here you will find all the articles with the tag: Topics API.
Google is opening up the Privacy Sandbox in Chrome to developers. It is an alternative to third-party cookies and is used by advertisers to show personalized advertising. What will change from the cookie principle we know? Privacy Sandbox has been made generally available by Google. Unlike the ... Read more
14 days ago
Google has released Chrome 115, another new version, but in this version the Privacy Sandbox has now become generally available. This includes the Topics API which will soon share general interests of users from within the browser. Topics API should become the replacement for third-party cookies. ... Read more
2 months ago
The tech giant has declared its intent to experiment in its "Privacy Sandbox". Google is preparing another round of tests for the latest iteration of its purportedly private-preserving ad technology, according to a report in The Register. This comes after after last year's Federated Learning of ... Read more
1 year ago
Google hopes to launch a test phase of the Google Topics API in April. The Topics API maps users' internet behaviour to push personalized ads. Similar to cookies, but -- according to Google -- compliant with privacy laws worldwide. Google is co-dependent on personalized ads. The organization use... Read more
2 years ago
