Oracle beefs up its SaaS applications amid COVID crisis

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The updates aim to strengthen the company’s Cloud-based offering to enterprises coming to grips with the Coronavirus pandemic.

On Tuesday Oracle announced a suite of important updates to its Cloud-based solutions for enterprise. There are improvements to Marketing, Supply chain management, ERP and HCM applications.

The company is also adding new integrations with Sprinklr and Zoom to help organisations deal with the challenge of remote working during and after the COVID-19 pandemic.

Focus on Intelligent Process Automation

The new updates reflect more investment into Intelligent Process Automation, according to Juergen Lindner, SVP, Global Marketing Head SaaS at Oracle.

Intelligent Process Automation is not a new theme that you’re hearing from us, but we’re doubling down on this investment,” he said.

“Intelligent Process Automation based on machine learning, where the system learns, based on your decision making and auto-suggests which tasks can be automated, is just massive for us,” he added.

Linder spoke at an Oracle’s Live event entitled The Time is Now- Recapture Growth with Oracle Cloud Applications.

The updates come on the heels of some impressive growth in Oracle’s fiscal Q1/2021. The company saw Fusion ERP cloud revenue up 33% and NetSuite ERP cloud revenue up 23%.

Lindner explained that in addition to revenue, the number of go-lives jumped. “We did not necessarily expect customers would be as decisive in their investment strategy but in their implementation strategy as well,” he said.

Boosting the rate of quarterly product enhancement

Steve Miranda, Executive Vice President, Applications Development at Oracle, gave the keynote to the Oracle Live event. In his address, Miranda emphasized the pro-active Oracle SaaS approach: “We’ve really been on a cycle now of our quarterly updates. And during these quarterly updates, every product area averages over 100 enhancements per quarter.”

Despite the rapid release of updates, companies can control how and when they adopt the new features, according to Miranda. “Every enhancement request is turned off by default,” he explained. “So this means while the speed of change is very fast, you can adopt that change at your own pace.”

Also read: Oracle expands next generation cloud in Europe