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DataCore has made its second acquisition of the year with Workflow Intelligence Nexus (WIN). This gives the Software-Defined Storage (SDS) vendor software to implement and automate media workflows.

The acquisition of WIN is intended to strengthen DataCore’s Perifery division. The department is intended to support verticals in which DataCore sees high growth potential for edge computing. Currently, according to DataCore, these are media and entertainment and healthcare. “WIN has deep roots in the media and entertainment sector; combined with our existing core technologies in hybrid cloud and edge, we will deliver an even more powerful solution portfolio to transform the industries we play in,” said Abhi Dey, general manager and chief operating officer at DataCore Perifery.

AI Features

DataCore says that predictions currently show a huge data explosion coming in the next three years. For example, analyst firm Gartner predicts that large enterprise organizations will triple their unstructured data capacity by 2026, with on-premises, public clouds and edge as the locations. “With the anticipated growth, removing stifling manual processes and operational obstacles are key to optimizing business outcomes. Organizations need to evolve with automated workflows using constructs like AI that enable faster decision making and accelerate the execution of their goals,” DataCore explained.

WIN’s customers to date are primarily in the media and entertainment sector, such as Iconic Media and Simple DCP. For that sector, WIN has the knowledge and expertise, helping to integrate media asset management systems to automate over 400 workflows. “With WIN and Perifery solutions, media organizations can evolve from using repetitive manual processes to automated workflows that enable faster decision making and accelerate the execution of their workflows,” concludes DataCore.

Earlier this year, DataCore acquired Object Matrix, which is also under Perifery. It is unknown how much DataCore is paying for its newest acquisition.

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