New browser-tracking hack defies standard defensive measures
The hack works even when users flush caches or go incognito.
For years, Intewrnet users have used a variety of tools to defend against websites tracking them. For example, they use anti-tracking browsing extensions, or they enable private or incognito browsing sessions, or they just clearing coo...
Google wants to replace tracking cookies with AI
Google has shared its plans to eventually move away from using cookies for building user profiles for marketing. Instead, the company wants to use artificial intelligence to show users relevant ads.
To this end, the company has built a new AI called Federated Learning of Cohorts (FLoC). Google c...
Firefox 63 can now block tracking cookies
Mozilla is increasingly turning Firefox into a browser that puts user privacy first. In the next version, Firefox 63, a feature has been built in that prevents cookies from tracking users' behavior on multiple websites. Enhanced Tracking Protecion is now available to everyone.
Enhanced Tracking Prot...