Adobe acquires Workfront for $1.5 billion to boost Experience Cloud
Today, Adobe announced that it has signed a deal that it will acquire the marketing software company Workfront, for 1.5 billion.
Adobe sells cloud-based software for designers and creatives. The company aims to integrate Workfront's software with its Experience Cloud offering. Adobe's Experience... Read more
Adobe introduces new AI services for Experience Cloud
Adobe has introduced five new AI services powered by their AI engine Sensei. The services are designed to help companies use AI to predict data sets. The new services are Customer AI, Attribution AI, Journey AI, Content and Commerce AI and Leads AI.
Adobe announced a set of five new AI services ... Read more
Adobe adds AI-driven Technology Previews to Experience Cloud
Adobe has accelerated some of its advanced Artificial Intelligence (AI) capabilities to make them available to brands through Technology Previews. Technology Previews gives companies early access to AI-driven technology based on Adobe Sensei.
Technology Previews thus gives companies access to the l... Read more