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SAP has launched the new Customer Identity and Access Management (CIAM) for B2B organizations. The solution makes it possible to manage partner and customer data using secure consent and identity & access control, with built-in authorisation processes.

The solution helps customers to give third parties access to dot source data without violating privacy. Not everyone gets access to data just like that. This access is only granted to the right people and only to certain data.

According to SAP, the CIAM solution can manage the entire life cycle of partner and customer identities. For example, customer preferences and consent are monitored throughout the lifecycle, ensuring data security and privacy compliance.

It also simplifies access for authorised customers and partners. IT complexities are removed with access control based on business policies and organizational access management. According to SAP, the solution is also available for every size of business, whether it is one hundred or millions of digital profiles.

Sapphire Now

At its annual Sapphire Now congress last week, SAP also announced various updates to its existing products. For example, innovation platform Leonardo will receive new services for process automation and extended interoperability with AWS IoT.

Hana Cloud Services was also announced to bring the power and performance of the HANA database to the cloud. HANA Enterprise Cloud, for its part, is now also offered as a fully managed service on Google’s cloud. And the relatively new C/4HANA will have new cloud features designed to improve training for sales and customer relationship teams, and strengthen communication between employees and partners.

The new Experience Management with ten new solutions was also announced. This suite should combine experience data with operational data to measure and improve the four core experiences of companies – customers, employees, product and brand.

This news article was automatically translated from Dutch to give Techzine.eu a head start. All news articles after September 1, 2019 are written in native English and NOT translated. All our background stories are written in native English as well. For more information read our launch article.