‘Google Analytics may be banned in the Netherlands’
Dutch privacy regulator Autoriteit Persoonsgegevens (AP) is warning that Google Analytics may soon be banned.
The reason for the warning is yesterday's news that the Austrian privacy regulator finds that the tool unnecessarily collects data from cookies and sends it to the United States. The unn... Read more
Google Analytics is illegal in Europe due to US-EU data transfers
The finding by the Austrian Data Protection Agency spells trouble for European websites using services such as Google Analytics.
Austria’s data protection watchdog has upheld a complaint against a website relating to its use of Google Analytics. The decision could have wide ranging ramificatio... Read more
Google makes sharing progress in Firebase projects easier
Google has added a couple of new features to its development platform Firebase, such as making it easier to test authentication steps and share preview versions with other developers. There are also new features to make performance analytics more transparent.
Authentication emulator
One of th... Read more
The Google Analytics update brings ML to reveal useful customer data
Brands want more and better information about their target markets. Just this week, Twilio bought the customer data startup Segment for a reported $3.2 billion. Google is no different than any other company in the same space.
Yesterday, it announced a slew of updates to Google Analytics to help ... Read more