HubSpot integrates WhatsApp into CRM platform
HubSpot has expanded its CRM platform with the integration of WhatsApp. The functionality was added to the Marketing Hub and Service Hub.
The integration allows marketing and customer teams to link WhatsApp business accounts to their shared inbox. The data of communications on WhatsApp is automa... Read more
WhatsApp expands in-app business directory and search functions
WhatsApp announced features that help users locate companies from within the messaging tool as part of the company's ongoing efforts to reach business and e-commerce users.
WhatsApp has more than 2 billion users globally. The organization recently announced that it's expanding a tool dubbed 'Dir... Read more
WhatsApp launches Communities, chat rooms for large groups
WhatsApp has officially launched Communities, a new feature that facilitates larger, more organized discussion groups.
Communities are designed to help companies, clubs, educational institutions and other organizations better communicate and stay organized. The group environments support admin m... Read more
WhatsApp focusses on conferencing, competes with Teams, Zoom and Meet
WhatsApp will soon allow users to invite participants to group calls through URLs. Furthermore, the organization is testing encrypted video conferencing with up to 32 participants. WhatsApp is expected to step up the competition with business tools like Teams, Zoom and Meet.
Mark Zuckerberg, th... Read more
WhatsApp introduces Cloud API for business use
WhatsApp introduced the WhatsApp Cloud API, a cloud-based API service. The API allows companies to more easily use the messaging platform to communicate with customers.
According to parent company Meta, the new WhatsApp platform is suitable for businesses of all sizes and helps them deploy Whats... Read more
WhatsApp is testing a new feature for organizing groups
WhatsApp, which is owned by Meta Platforms, is exploring a new tool called Communities to organize groups in broader structures that employers or schools might use.
Will Cathcart, WhatsApp's CEO, said the function would link together groupings of up to 256 individuals under larger banners where ... Read more
WhatsApp updates its privacy policy in the EU after a €225M fine
Following a €225 million fine from the Irish Data Protection Commission in September, WhatsApp has introduced "edits and clarifications" to its data privacy policies in Europe.
The modifications aim to "clarify" and "amplify" policies for those who don't use WhatsApp, as well as clea... Read more
WhatsApp given until the end of February to clarify policy change in the EU
Facebook’s WhatsApp has been given until the end of next month to explain changes to its privacy policy and whether it complies with Eu consumer protection laws. According to the European Commission, the move comes after complaints by consumer groups.
The European Consumer Organization (BEUC) ... Read more
Meta will integrate Workplace and WhatsApp
Meta announces the integration of Workplace and WhatsApp. The integration will allow content in Workplace to be sent to WhatsApp contacts.
The integration is to be introduced sometime in 2022. The feature will allow Workplace users to send posts, photos and videos from Workplace to WhatsApp. Acc... Read more
EC defends Ireland’s tech watchdog as criticism mounts
The Commission rushes to the rescue of the beleaguered Irish privacy regulator.
Amid mounting criticism of Ireland’s privacy watchdog, top European Commission official Didier Reynders has come to Dublin’s defense. He is rejecting calls to penalize the country over claims it has failed to up... Read more