‘Data around employees can help companies grow, but use is also dangerous’.

‘Data around employees can help companies grow, but use is also dangerous’.

Programmes for companies to map out their employees are gaining in popularity. But there are pitfalls that need to be taken into account. At the same time, employees are open to transferring more data, but remain sceptical.

Accenture reports this today in an extensive study. Sixty-two percent of companies appear to be using technology that enables them to map out their employees. But only 30 percent of managers are confident that they are doing so in a responsible manner. For the study Accenture spoke with 10,000 employees and 1,400 C-Level managers in 13 industries in as many countries.

Some concerns

According to Accenture, 92 percent of employees are open to collecting data about them personally and about their work. They’ll want to get something in return for that. These include improvements to their productivity, well-being and other benefits. But employees are also concerned about their data.

64 percent of employees fear misuse of the data. Accenture states that 70 percent of the employees want certain control over the way their employer uses their data. 73 percent also want the data to be deleted when they leave a company. More than half of the CXOs (56 percent) are also open to this.

Earn money

Accenture states that, in any case, it can earn money by collecting the data and making good use of it. Successful use of the data accounts for 6.4 percent of future revenue growth. If a company misuses employee data and loses confidence, it has a 6.1 percent negative impact on revenue growth.

It is these concerns that are raised by 31 percent of business leaders as a reason why they do not invest so much in the collection of employee data. 32 per cent do invest in it and want to tackle problems as soon as they arise.

This news article was automatically translated from Dutch to give Techzine.eu a head start. All news articles after September 1, 2019 are written in native English and NOT translated. All our background stories are written in native English as well. For more information read our launch article.