Adobe adds third-party AI plugins to Premiere Pro
Adobe will expand its video editor Premiere Pro with plugins that allow users to deploy AI video generators such as Sora, Pika and Runway directly from within the program. This integration will make it possible to blend 'traditionally' shot footage with AI-generated content. Adobe has not yet annou... Read more
Adobe Experience Platform gets AI Assistant
Adobe is adding an AI assistant to their Experience Platform in the form of a chatbot. It answers users' technical questions and can automate specific tasks. The AI assistant draws on LLMs, Adobe's own knowledge database and the company's data working with it to optimize the customer experience.
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Adobe strengthens image generation with Firefly Services
With Firefly Services and Custom Models, Adobe aims to help companies create personalized content.
The new services were unveiled at the Adobe Summit. Firefly Services builds on the generative AI tool that allows users to generate an image with a text prompt. Firefly Services gives companies acc... Read more
Canva strengthens position against Adobe with purchase of Affinity
Canva recently strengthened its competitive position against Adobe by acquiring the British creative software suite Affinity. According to Canva, the acquisition should be the final piece of its portfolio puzzle.
With the acquisition of Affinity—and basically the entire underlying British comp... Read more
Adobe launches AI tool that reads and summarizes PDF
Adobe recently released an AI assistant for its PDF tools, Acrobat and Reader. Users can ask for a summary of PDF files or ask specific questions about the content of the document.
Adobe is introducing a GenAI chatbot in Adobe Acrobat and Reader. The goal is to turn the trillions of PDF document... Read more
Figma will not become a part of Adobe: deal terminated
Adobe's acquisition of Figma has been officially terminated. The companies state this is the result of a joint decision. Getting the acquisition past regulators would have proved to be too complicated.
Both the European Commission and the UK market authority are obstructing Adobe's acquisition ... Read more
Adobe sued in mass claim for illegal tracking
Stichting Data Bescherming Nederland is launching a lawsuit against Adobe. According to the Dutch foundation, the tech company illegally placed tracking cookies and shared the data of millions of Dutch citizens with companies.
The data collection would affect virtually every Dutch Internet user.... Read more
Adobe still trying to get Figma acquisition across the line with regulators
Adobe hopes to satisfy regulators in the EU and UK over its acquisition of Figma. For this, the creative software giant would like to overcome regulators' objections.
Adobe has been trying for some time to get permission from the European Commission to acquire Figma. However, the EC recently pre... Read more
Adobe possibly expanding its AI video tools with acquisition of Rephrase.ai
Adobe is strengthening its portfolio of AI tools with the acquisition of intelligent text-to-video specialist Rephrase.ai. This is brought by the Economic Times based on sources. The tool is mainly to strengthen the Adobe Creative Cloud portfolio.
The acquisition of India's Rephrase.ai has not b... Read more
European Commission shares concerns surrounding Adobe-Figma deal
The European Commission shared concerns surrounding Adobe's acquisition of Figma. Unless a list of potential monopoly risks is addressed, the deal will not be completed.
The Figma acquisition is not going smoothly for Adobe. The deal worth 20 billion euros, meanwhile, has been running into inve... Read more