The company says it is “redefining the art of the possible” with its new offering.

This week, Rackspace Technology announced the launch of its next-generation VMware-based cloud offering, Rackspace Services for VMware Cloud. The company says this new offering is purpose-built to deliver a fully managed VMware Cloud experience.

The solution will offer consumption-based usage, self-service management, and real-time provisioning. The company says the development of the product leveraged VMware Cloud Director on Dell EMC VxRail. This helps Rackspace Services for VMware Cloud “set a new standard” for managed VMware environments, they say. They claim it also introduces unique capabilities, including the ability to mix and match shared and dedicated tenancy seamlessly in a single environment.

A unique offering among hypercalers?

“This isn’t just another hosted VMware product,” said Eric Miller, Rackspace Technology vice president of Private Cloud. “We worked closely with VMware to push the art of what is possible,” he added.

The goal was to “introduce some new outcomes for our customers that no other managed service provider or hyperscaler’s VMware environment can offer.”

“We believe the differentiation and value being added to the VMware platform makes Rackspace Technology the best place in the industry to run VMware.”

Rackspace Services for VMware Cloud also introduces Rackspace Elastic Engineering for VMware. This is a more flexible support and management model for VMware customers, which includes a new premium service level. This feature brings the Rackspace Technology service model to customer’s VMware environments.

Rackspace and VMware aim to benefit their mutual customers

“VMware Cloud is our innovative multicloud platform that enables organizations to accelerate application modernization across the data center, edge, and any cloud.” So said Fidelma Russo, senior vice president and general manager, cloud services business unit, VMware.

“Rackspace Technology has long been a strategic partner in helping our customers navigate their changing cloud environment,” she added. “She added that the offering would “enable our mutual customers to benefit from modern and consistent infrastructure and operations with better economics and less risk.”

“With VMware and Rackspace Technology, customers can benefit from the speed, simplicity, and better security offered by VMware Cloud.”