From its Utrecht office, the new recruitment agency wants to make its mark on the Dutch market after an earlier presence in Belgium and Portugal.
CHRLY will move into the same building as Fujitsu. This is understandable; after all, Fujitsu founded CHRLY in 2021. At the time, the IT service provider noted recruitment as an essential part of a digital transformation journey. It saw opportunities to use its IT knowledge and network to support companies in recruitment through CHRLY.
In his own words, CHRLY distinguishes itself in a crowded market through a Recruitment as a Service (RaaS) approach. Its approach starts from the candidate’s profile, not necessarily from the required skills. During the first interview, CHRLY doesn’t go into the resume but focuses on getting to know the person, explains General Manager Maxime Cools. CHRLY submits multiple job offers to an IT professional based on geographic location, skills and interests. It claims this method allows it to find several suitable candidates within 48 hours on average.
CHRLY’s goal
According to CHRLY, competitive recruitment agencies tend to go wrong after the application. The applicant is told that he will get feedback next week. Then, it happens that the applicant does not hear anything. With recruiters, it may be known that companies do not decide within a week, but at the same time, they do not want to lose the applicant. Ironically, this is precisely how they lose them, CHRLY observes.
Cools sees the launch in the Netherlands as logical. The General Manager already claims a lot of demand from the Netherlands. Currently, CHRLY has 150 consultants. The IT recruitment agency’s goal is to expand to 200 consultants in the Benelux within a year.
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