Salesforce aims to acquire data management company Informatica
Salesforce is on the verge of acquiring data management company Informatica. If the deal goes through, it would be one of the company's largest acquisitions to date.
Talks between the two companies are said to be in full swing and a possible deal could be completed this month, The Wall Street Jo... Read more
Mulesoft gets AI for data extraction and automation
New capabilities are coming to Salesforce's integration platform to support the work of developers and business teams.
Mulesoft plans to do this with Intelligent Document Processing (IDP). With IDP, companies can quickly extract data from documents and structure that data to link the data to oth... Read more
Salesforce makes everyone a data expert with Einstein Copilot for Tableau
The beta release of Einstein Copilot for Tableau is now available. Users in all kinds of roles can receive AI help to dig into data.
Data analysts typically act as interpreters within an organization. A report or dashboard transforms data into a manageable shape for others to gain insights. With... Read more
Salesforce Pro Suite targets ‘intermediate segment’ of growing SMBs
To further penetrate the small and medium-sized business (SMB) market, Salesforce is launching a 'Pro Suite' as an affordable alternative to its more comprehensive packages. According to Salesforce, the package offers more features than the starter package released last year, but maintains the same... Read more
25 years of Salesforce; from a 1-bedroom apartment to world domination
On March 8, 1999, Sales Force Automation was founded. The company that would later go through life as Salesforce.com and eventually Salesforce. In 25 years, it has grown into one of the largest companies in the world.
Salesforce began not in a garage like many tech companies but in a one-bedroo... Read more
Salesforce Einstein 1 Studio allows organizations to easily apply genAI
Salesforce is one of the first to launch an enterprise AI solution, and it sets the bar extremely high. Every Salesforce application now has Einstein Copilot, which organisations can fully customize with Einstein 1 Studio. Salesforce makes AI available within all Salesforce applications through no-... Read more
Earnings roundup: Salesforce, Nutanix, Okta and more
Many tech companies presented their quarterly results this week. In this round-up: Salesforce, Nutanix, Okta, HP, Splunk and Pure Storage.
Salesforce managed to present better quarterly figures than analysts had predicted. Still, expected revenue for the coming year was below expectations. The r... Read more
Einstein Copilot available for Salesforce Sales and Service Cloud
Salesforce has made a public beta of Einstein Copilot available for Salesforce Sales and Service Cloud. Organizations can now deploy this generative AI assistant in their sales and service processes. Employees should be able to work faster and more efficiently with the help of Einstein Copilot. The... Read more
Tableau Pulse uses generative AI to create data analysis on its own
Salesforce just made Tableau Pulse available to the general public. Tableau Pulse is an AI functionality capable of analyzing and providing insights on data on its own. Users are presented with graphs and tables with supporting descriptions stating what conclusions can be drawn from the data. This ... Read more
Salesforce unveils SMB-focused Marketing Cloud Growth Edition
Salesforce also wants small businesses to be able to take advantage of GenAI to automate their marketing and integrate it with CRM, AI solutions and data. To this end, it is now introducing the Marketing Cloud Growth edition of its existing Marketing Cloud solution.
Not only large companies, but... Read more