Salesforce is acquiring GPT4-based low-code platform Airkit.ai. The CRM and cloud giant plans to integrate the solution into its Service Cloud functionality.
The acquisition, about which no financial details were disclosed, gives Salesforce a platform that allows companies to build flexible, omni-channel customer contact applications and AI-based customer service agents. The acquisition should be final in January 2024.
Switch to GPT4-based platform
Airkit was originally a (low-code) self-service customer contact platform. It allowed companies to integrate data silos with each other and help onboard new users.
Recently, the company reinvented itself and introduced a directly applicable solution with a GPT-4-based platform. This platform allows companies to build dedicated chatbots that support customer service and handle customer queries. These include simple questions about order status, refunds and product information.
Integration into Service Cloud
Salesforce plans to integrate Airkit.ai’s technology into its Service Cloud platform. Companies mainly benefit from the ability to apply new forms va customer contact.
The integration should also allow service, sales, marketing and commercial teams to use AI to build better customer contacts.
Salesforce already investor
Airkit.ai is no stranger to Salesforce. Previously, the start-up RelateIQ was sold to the CRM and cloud giant and that is now part of Sales Cloud Einstein. Furthermore, Salesforce invested in Airkit.ai through its investment company Salesforce Ventures. Airkit also has a presence in the Salesforce AppExchange marketplace.
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