Slack revamps platform for app integration and workflow automation

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Slack’s latest update now allows workflow automation by empowering with dedicated building block, leveraging it to compete with ServiceNow

Slack, the top business communication software tool, has now shifted its focus to bring something more to the table. Its new generation aims to integrate all the different systems working together. Further, the new platform performs workflow automation, making it a strong competitor of ServiceNow.

Salesforce owns Slack and focuses on covering all customer-related services. In addition, Slack shared at its Frontiers event that it has now revamped its platform to add an integration layer. Thanks to which it is now possible to combine third-party applications with Slack’s original platform.

This revitalized platform makes it apparent that Salesforce is now interested in actively competing with ServiceNow. In addition, they are fascinated by workflow automation mindshare, so Slack wants a platform capable of combining any set of enterprise applications.

It’s all about building blocks

Slack’s CEO, Stewart Butterfield, presented his enthusiasm in the following keynote, “This is the culmination of what we’ve wanted from the very early days. We’ve always wanted to give people the equivalent of Lego; blocks they can re-combine themselves.”

Butterfield further added, “We will have more conversational actions and systems of record. Slack will be the bridge between them.” He argues that work on Slack will still depend on conversations, but it will deliver fluid performance using multiple tools.

No coding required

Slack informed that it has added developer tools in the new platform. Therefore, professionals can now use them to integrate various workflows and other work-based applications. In addition, Slack wants to empower its users to help them manage these apps without having coding experience.

Additionally, Slack will share its new platform with developers in a closed beta program this week. Tamar Yehoshua, the Chief Product Officer at Slack, informed that these new building blocks allow professionals and non-technical managers to develop applications without worrying about tech expertise.