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Salesforce launches a new low code platform called Salesforce Blockchain. The platform extends the power of CRM workflows to lower the threshold for creating trusted partner networks.

The provider of online CRM software announced the new platform at the fourth annual TrailheadX developer conference. According to Techradar, organizations can share verified, distributed data sets in a trusted network of partners and third parties.

Combine

Combining CRM workflows with blockchain data enables companies to create new business processes and models that cover their entire organization to accelerate business speed. This includes the creation of blockchain networks, workflows and apps that have the potential to deliver entirely new customer experiences.

Bridging the confidence gap

Companies need to use and share huge amounts of data with their network of partners and third parties. Something that ultimately offers more connectivity between organization and customers, all this based on good faith. Blockchain technology is able to solve this trust gap, by using a distributed general ledger. It stores, tracks and verifies data for all employees and partners in the network.

Companies can use the Salesforce Blockchain to build blockchain networks, apps and smart contracts. In addition, they can maintain it using the company’s low code capabilities. Customers can also create their own blockchain object and share it with the same process, as they already do for each CRM data object in Salesforce. All this without the need to write code.

Salesforce has built its new blockchain platform on Hyperledger Sawtooth’s open source technology. However, it would have been specially adapted for Salesforce Lightning. Salesforce Blockchain is currently available to select design partners, but the company does not expect it to be widely available until 2020.

Blockchain technology popular

More than ever, investors believe in blockchain technology and show it financially. The number of investments in bockchain start-ups looks set to exceed the total amount of 2018. In the first months of this year, the sector already attracted more capital than in the whole of 2017. This year, the sector was already 880 million dollars richer.

Read more: Salesforce expands Trailhead with AI-responsible learning modules

This news article was automatically translated from Dutch to give Techzine.eu a head start. All news articles after September 1, 2019 are written in native English and NOT translated. All our background stories are written in native English as well. For more information read our launch article.