Salesforce introduces low-code tool for streamlining processes
Salesforce has introduced Einstein Automate. The tool allows users to automate workflows without having to do any programming. It is based on a click-and-drag system.
Einstein Automate consists of two main components: Flow Orchestrator and MuleSoft Composer.
Flow Orchestrator
Flow Orchestr... Read more
Salesforce enables its software to run on public cloud
Salesforce has created a variant of its software that customers can run on a cloud provider of their choice. The new product, called Hyperforce, should make the Salesforce software more flexible and accessible more customers.
Traditionally, Salesforce's software has always run on the company's o... Read more
Salesforce improves forecasting with Service Cloud Workforce Engagement
The Covid-19 pandemic has changed the way consumers behave, causing the traditional method of contact center service to come under scrutiny. It would appear that the future holds something else in store. Salesforce is launching Service Cloud Workforce Engagement to help transition agents into a bet... Read more
Salesforce Customer 360 Truth is now generally available
One year after Salesforce announced its Customer 360 Truth package, all of its components are now publicly available. This mainly concerns the 360 Audience service, which took a bit longer to be released.
With Customer 360 Audiences, administrators can build unified customer profiles based on pe... Read more
Oracle releases new version of its CRM system
Oracle has added some improvements to its Fusion Cloud Customer Experience software. The new features in the CRM system should better integrate data about customers, so that sales reps can better focus on the most promising customers.
The renewed CRM system draws a lot of data from ERP systems a... Read more
Freshworks launches new CRM system
Freshworks, a company that develops business software, has launched Freshworks CRM. The CRM builds on the company's existing CRM software but should be clearer and more complete.
The new CRM system is built upon the Freshworks Neo platform. According to TechCrunch, it's essentially a rebrand of ... Read more
Tableau to integrate with Salesforce’s Einstein Analytics
Tableau CRM will become the integrated analytics bridge within the Salesforce Customer 360.
Tableau announced on Tuesday that it is combining its software with Salesforce’s Einstein Analytics offering. The new platform, called Tableau CRM, appears to be the payoff resulting from Salesforce's a... Read more
HubSpot launches end-to-end sales hub to simplify CRM
HubSpot made a name for itself by aiding in the process to define the in-bound marketing concept. Now, they see a pandemic that’s changing the way companies sell, leading to more inside sales.
On Tuesday, the company held their Inbound annual conference, where they announced HubSpot Sales Hub ... Read more
Salesforce is adapting to the COVID era by rolling out new tools
It doesn't seem like Covid-19 is done with us. The changes made by many of the enterprises, in response to the pandemic, seem to be more permanent than initial sentiments indicated. The new reality is here, and Salesforce is rebooting its Sales Cloud department.
The company is introducing a seri... Read more
Salesforce launches new tools on Work.com
Through Work.com, Salesforce has launched three new third-party applications that offer companies more opportunities to restart operations after the current pandemic.
The cloud-based CRM specialist is deploying its Work.com platform for the new applications. This platform provides comp... Read more